12 Jul

Making the Connection: f-Commerce

Category: fCommerce | Post by: Rebecca

With the advent of retail tabs on brand Facebook page (F-Commerce), users are able to purchase within the network in which they saw a recommendation. This development increases the value of brand presence in social media. 70% of social media users cite connecting with friends and family as the reason using social media. F-Commerce removes one more step from the moment a user sees a recommendation from someone they trust to their purchase.

via WOMMA.

Posted Tuesday, July 12th, 2011 at 11:35 am
Filed Under Category: fCommerce
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Response to “Making the Connection: f-Commerce”

Mia Perry
July 12th, 2011 at 3:51 pm

Interesting data, thanks!
We can really see the progress of F-commerce on a daily basis, that’s very exciting!

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